Written by Pete Wilkinson

Last updated 9 June 2023 ·

OKRs vs. WOOP Goals

Setting goals is a crucial aspect of personal and professional growth. In recent years, two popular goal-setting frameworks have gained attention: OKRs, Objectives and Key Results and WOOP goals which stands for Wish, Outcome, Obstacle, and Plan. Here, we will explore the similarities and differences between these two methodologies to help you understand which approach might work best for you.

OKRs: Understanding the framework

OKRs are a goal-setting framework popularised by Andy Grove at Intel and later adopted by numerous organisations, including Google. OKRs comprise two main components: Objectives and Key Results. Objectives represent the high-level goals or aspirations that individuals and teams want to achieve. Key Results are measurable outcomes that define progress toward the objectives. OKRs encourage the creation of ambitious goals, and quantifiable key results help track progress and align teams’ efforts towards common goals.

WOOP Goals: Delving into the methodology

WOOP goals are a goal-setting technique developed by psychologist Gabriele Oettingen whose work focuses on how humans think and how their thoughts impact behaviour. The framework comprises four key components: Wish, Outcome, Obstacle, and Plan.

First, you establish a Wish representing your desired outcome or goal. Then, you visualise the Outcome, imagining the successful accomplishment of your goal. Next, you identify the Obstacles that might hinder your progress. Finally, you devise a Plan that outlines actionable steps to overcome those obstacles and achieve your desired outcome. WOOP goals emphasise the importance of realistic planning, visualisation, and acknowledging potential obstacles.

Similarities between OKRs and WOOP Goals

Despite their distinct methodologies, WOOP goals and OKRs share common elements. Both frameworks emphasise goal clarity and encourage individuals to define specific outcomes. Both approaches encourage individuals to identify potential obstacles hindering progress toward their goals. By acknowledging obstacles upfront, individuals can develop plans to overcome them and increase the likelihood of success.

Differences between OKRs and WOOP Goals

While WOOP goals and OKRs have similarities, their approaches have notable differences. WOOP goals are more individually focused and promote self-reflection, visualisation, and addressing personal obstacles. In contrast, OKRs are widely used in organisational settings and aim to align teams and departments towards common objectives. OKRs also prioritise measurable key results, providing a quantitative way to evaluate progress. OKRs often involve regular check-ins and progress updates, fostering team transparency and accountability.

To sum up

WOOP goals and OKRs offer valuable frameworks to drive personal and professional growth. WOOP goals focus on individual aspirations, emphasising visualisation and overcoming personal obstacles. On the other hand, OKRs provide a structured approach to align teams towards shared objectives, focusing on measurable key results. Understanding the similarities and differences between these methodologies will help you choose the right approach for your goals.

The Reclaro award-winning 1-3-5® planning process combines visualisation from WOOP goals with the OKR goal-setting process by including one crystal-clear vision that heads up all of the focus and direction and guides the OKR plan forward. This [vision] ( is then broken down into three mission-critical objectives detailing the essential components required to achieve the vision. Each objective is then separated into five measurable key results, which signify progress towards each objective. This system has proved highly effective when planning out OKRs and cascading them amongst various teams throughout an organisation. The structured 1-3-5® OKR plan is modelled in a simple software service and updated in real-time to keep everyone on the same page. Find out more about this here or get in touch directly, we’d love to hear from you. Simply email

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